How this page was made. Every figure was read from each vendor's own pages on 19 September 2026 and is linked at the bottom. emailcampaign.ai is the third column and the publisher of this page; where Reply.io or lemlist is the better choice, the page says so. Prices change; check the linked pages before buying.
Reply.io and lemlist are the two multichannel sequencers most often shortlisted together: both price per user, both put LinkedIn in the sequence, both include warm-up. Reply.io adds calls, SMS and WhatsApp and an AI SDR; lemlist adds a contact database. One caution before the table: Reply.io's pricing page would not render when we read it, so its figures come from its Capterra listing and Reply.io's own snippets and are marked partly verified.
Side by side
| Reply.io | lemlist | emailcampaign.ai | |
|---|---|---|---|
| Starting price | $49 a user a month billed annually for Email Volume; $89 a user for Multichannel; Agency from about $210 a month (Capterra listing and Reply.io snippets; partly verified) | $55 a month billed annually for Email (one account); Multichannel $87 a user a month annual, five senders a user; monthly billing higher | Free 14-day trial; Basic $39 a month; Pro $94 a month |
| Pricing model | Per user; unlimited mailboxes and warm-up on Email Volume per the listing, though another Reply.io page says five mailboxes; ten mailboxes a user on Multichannel | Per user or account; lemwarm included on every plan; lemwarm standalone $24 to $40 per email address a month | Plan by emails per month; unlimited mailboxes and warm-up on every plan; infrastructure at cost plus $5 setup per mailbox |
| Provisions mailboxes and domains | Reported yes, Google Workspace or Microsoft 365 with automatic DNS and pre-warmed domains; price not verified | No mailbox or domain provisioning found on its pages; you connect what you have | Yes: domains (about $12 a year), Google Workspace seats ($8.40 a month), Microsoft 365 seats at Microsoft's rate, or self-hosted servers from $39 a month; you own the domains and accounts |
| DNS | Reported automatic | Guides only | SPF, DKIM (selectors read from the provider), DMARC and postmaster records written through the registrar and shown before they go live |
| Warm-up | Included per mailbox through Mailtoaster | Included through lemwarm; standalone lemwarm sold separately | Included, unlimited, with a maintenance level after the ramp; never reaches your inbox |
| Placement test | Not verified | lemwarm deliverability score; no seed-list placement product found | Yes, per mailbox at Gmail and Outlook |
| White-label | Described by third parties as an optional Agency upgrade; not verified on Reply.io's own pages | None at any tier; the agency page leads to a partner waitlist | Yes: a complete webmail and admin console on the client's own domain, plus dashboard branding |
| Reviews | G2 4.6 from 1,528; Capterra 4.6 from 95; Trustpilot 4.6 from 261 | G2 4.4 from 271; Capterra 4.6 from 391; Trustpilot 3.4 from 148 | New listing; reviews being gathered |
| Best for | Teams that want calls, LinkedIn, SMS and WhatsApp in the same sequences | Small teams that want polished multichannel sequences with LinkedIn steps and warm-up in one subscription | Teams that want the mailboxes, domains, DNS and warm-up done for them behind one approval, and agencies that need a client-branded door |
| Watch out for | Third parties report a three-month minimum term and no refunds; the mailbox count per plan is stated two different ways on Reply.io's own pages | Per-seat cost grows with the team; Trustpilot reviewers report features removed without warning and credits charged when data is not found | The recommended 8 to 10 sends a day per mailbox means volume comes from fleet size; if you want 100 a day from one mailbox, nothing here will let you |
Where Reply.io is stronger
Channels. Calls, LinkedIn, SMS and WhatsApp in the same sequence, on the Multichannel plan at about $89 a user a month billed annually. lemlist covers email and LinkedIn, with calls on its upper plan.
Reviews. G2 4.6 from 1,528, Capterra 4.6 from 95 and Trustpilot 4.6 from 261, the steadiest set on this page; lemlist is at 3.4 on Trustpilot.
Provisioning, reportedly. Google Workspace or Microsoft 365 mailboxes with automatic DNS and pre-warmed domains are described on Reply.io's pages, price not shown; lemlist has none.
Where lemlist is stronger
Data. The 650-million-contact database is part of the product.
Clarity on terms. lemlist's pricing page renders and states its limits; Reply.io's own pages state the mailbox count per plan two different ways, and third parties report a three-month minimum term and no refunds.
Warm-up on its own. lemwarm can be bought without the sequencer at $24 to $40 per address.
Where emailcampaign.ai fits
emailcampaign.ai is email-first, so it will not replace either tool's LinkedIn or telephone steps. What it does that neither does is create the infrastructure under your ownership: domains, Google Workspace or Microsoft 365 mailboxes, DNS written and confirmed, warm-up and placement tests included, and for agencies a client-branded webmail rather than a per-user seat. Its pricing is by monthly volume with unlimited mailboxes from $39, and each mailbox is held at 8 to 10 cold emails a day.
Decide by the question you are asking
- “Phone and WhatsApp belong in the sequence.” Reply.io.
- “Email plus LinkedIn with data in the box.” lemlist.
- “Provisioned, owned infrastructure with a client door.” emailcampaign.ai.
- “We will not sign a minimum term.” lemlist or emailcampaign.ai; third parties report a three-month minimum at Reply.io, so confirm before paying.
- “Per-user cost is the constraint.” emailcampaign.ai prices by volume, not seats.
Sources: Reply.io: Capterra listing · Reply.io: Reply.io pricing (blocked on read) · lemlist: Pricing · lemlist: Trustpilot · emailcampaign.ai: Pricing · emailcampaign.ai: Infrastructure ·
Questions, answered straight
- Is Reply.io cheaper than lemlist?
- On the figures we could read, Email Volume is about $49 a user a month billed annually and Multichannel about $89, against lemlist's $55 for one email account and $87 a user for Multichannel. The two are within a few dollars; the terms differ more than the prices.
- Which includes warm-up?
- Both: Reply.io through Mailtoaster per mailbox, lemlist through lemwarm on every plan. emailcampaign.ai includes warm-up on unlimited mailboxes with a maintenance level after the ramp.
- How many mailboxes per user?
- lemlist Multichannel: five senders a user. Reply.io: unlimited on Email Volume according to its Capterra listing, five according to another Reply.io page, and ten a user on Multichannel. Ask Reply.io in writing before you buy. emailcampaign.ai has no per-user mailbox limit.
Published 19 September 2026. Updated 19 September 2026. Written by the team that runs the infrastructure; numbers come from the platform's own provisioning and sending, and from the providers' published documentation at the time of writing.